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Barbara Weltman

Big Ideas for Small Business, Inc.

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How to Build Anticipation for an Upcoming Product Release

April 16, 2025 / By Jack Shaw

How to Build Anticipation for an Upcoming Product Release

Launching a new product is a strategic event that requires meticulous planning and execution. In today’s competitive market, a simple announcement … Read more about How to Build Anticipation for an Upcoming Product Release

5 Reasons a Name Is a Great Place When Building Your Brand

March 29, 2025 / By Erin Shea

5 Reasons a Name is a Great Place to Start When Building Your Brand

Like the opening line of a book, the name of your business is an important asset to set the tone for your brand and capture a customer’s interest. … Read more about 5 Reasons a Name is a Great Place to Start When Building Your Brand

Beyond Meaning: Leveraging Linguistics for a Stand-Out Brand Name

September 20, 2024 / By Grant Polachek

Beyond Meaning: Leveraging Linguistics for a Stand-Out Brand Name

Take a quick scan of the oldest brands still operating in the United States, and you’ll learn something about the naming trends of the 18th and 19th … Read more about Beyond Meaning: Leveraging Linguistics for a Stand-Out Brand Name

6 Top Mistakes to Avoid at Trade Shows

August 26, 2024 / By Monica Mendoza

Top 6 Mistakes to Avoid at Trade Shows

Trade shows provide an excellent opportunity to make your business’s presence known in your respective industry. These events give you the perfect … Read more about Top 6 Mistakes to Avoid at Trade Shows

Growing Your Business -- Adding New Physical Locations

August 15, 2024 / By Barbara Weltman

Growing Your Business—Adding New Physical Locations

Continuing our series on growing your business…one way to do it is to add new locations. Many large corporations have found this a profitable action. … Read more about Growing Your Business—Adding New Physical Locations

Using Social Media to Grow Your Business

June 27, 2024 / By Barbara Weltman

Who, What, Where, When, Why, and How to Use Social Media to Grow Your Business

A few years ago, Adobe said content democratization is changing the business landscape, and this can be a big boost to small businesses. In the past, … Read more about Who, What, Where, When, Why, and How to Use Social Media to Grow Your Business

Building Your Brand Identity with Photography

March 25, 2024 / By Annie Button

Building Your Brand Identity: A Cohesive Photography Style Guide

A cohesive visual aesthetic plays a crucial role in creating a lasting impression on your target audience and differentiating your business from … Read more about Building Your Brand Identity: A Cohesive Photography Style Guide

Look at ROI of Branded Merchandise

February 26, 2024 / By Jack Shaw

Look at the ROI of Branded Merchandise

As a small business owner, you understand the power of branded merchandise in connecting with your customers and keeping your brand top of mind. … Read more about Look at the ROI of Branded Merchandise

The Impact of Customer Reviews on Small Businesses

November 20, 2023 / By Jack Shaw

The Impact of Customer Reviews on Small Businesses

In today’s interconnected world, customer reviews have become fundamental in business evaluation. These are not just opinions or remarks. They are … Read more about The Impact of Customer Reviews on Small Businesses

Key Elements of a Winning Marketing Strategy

January 20, 2023 / By Annie Button

Key Elements of a Winning SME Marketing Strategy

A marketing strategy is essential for any small business or start-up, but it’s more than just writing out a few targets and hoping for the best. To … Read more about Key Elements of a Winning SME Marketing Strategy

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Barbara’s Recent Posts

  • Scale Your Business by Stepping Up IP Protection May 29, 2025
  • Disasters Happen: It’s Important to Be Prepared Now May 27, 2025
  • How Work Order Software Transforms Small Business Operations May 26, 2025
  • The Numbers Are Up for Sole Proprietorships May 22, 2025
  • New Business or Project Crowdfunding: What To Know May 20, 2025
  • Old-School Estimating vs. Smart Solutions: What’s Really Holding You Back? May 19, 2025
  • Employees Getting Called to Public Service: What to Know May 15, 2025
  • Not Too Late to Prep for Summer Now May 13, 2025
  • How Will the Next Generation of Learners Affect the Workplace May 12, 2025
  • Moms Know Best: Lessons for Entrepreneurs May 8, 2025
  • Mental Health Challenges in the Workplace May 6, 2025
  • Let’s Celebrate Small Business! May 1, 2025
Awarded Top 100 Small Business Blog medal (link will open in a new window or tab)
Marquis Who's Who 2023 Badge
Top Small Business Blogs (Link will open in a new window or tab.)
8 Financial blogs small business Owners Need to Read. Invoice home.  (link will open in a new window or tab)
Best Small Business Blog, Expertido.org
Top 50 Small Business Blogs 2018
Best Small Business Blogs
BizHumm Top 100 Business Blog Award to Barbara Weltman
FitsSmallBusiness.com: Award for Best Small Business Blog 2017 (link will open in a new window or tab)
FitsSmallBusiness.com: Award for Best Small Business Blog 2016 (link will open in a new window or tab)

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Small business ideas, business tax news and small business consulting from Barbara Weltman to provide business owners with the information they need to succeed. Visit our small business blog, Idea of The Day®, small business books and articles on small business taxes, small business finance and small business legal advice.

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