Digital Safety Net During COVID-19

A report by Connected Commerce Council and Google found a “digital safety net” of affordable digital tools helped small businesses to survive longer and recover faster during the pandemic. The report found that 85% of SMBs had to rethink their approach to digital tools (e.g., increased use of video conferencing). A majority (53%) found digital tools more helpful during COVID-19 than before, but that same percentage plan to continue using digital tools after the pandemic.

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