In today’s interconnected world, customer reviews have become fundamental in business evaluation. These are not just opinions or remarks. They are … Read more about The Impact of Customer Reviews on Small Businesses
Jack Shaw
Is There a Difference Between Having a Plan and a Strategy?
Plans and strategies are in place to achieve every business goal, from recruitment to increasing customer numbers and bottom line. People often use … Read more about Is There a Difference Between Having a Plan and a Strategy?
The Importance of Personalization for Customer Experience
How would you react if you opened a marketing email addressed to “Dear shopper?” In this day and age, you’d wonder how healthy the company was to cut … Read more about The Importance of Personalization for Customer Experience
