Microbusinesses Are Using AI to Compete

That’s the finding of GoDaddy’s Venture Forward Spring 2024 survey of microbusinesses (firms with 10 or fewer employees). It found that half have tried GenAI tools in the past few months and a quarter have tried them for business purposes. In fact, 44% agree that these tools will help them compete with larger businesses. The tools have been used for content creation, marketing, business, advice, customer service, and boosting sales, activities which previously have been outsourced. #IdeaoftheDay

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