How Businesses and Customers Feel about COVID-19 Fees

The cost of new cleaning procedures, reduced accommodations because of social distancing, and providing protective gear for employees and customers is being factored into pricing. According to a survey from Skynova, these “COVID fees” are critical in keeping businesses afloat at this time; 23% said they were very necessary and another 41% said somewhat necessary. Customers are not deterred by COVID fees, with 57.5% saying they’d patronize an establishment charging them. Generationally, boomers were by far the most accepting of these fees.  #IdeaoftheDay